BingX and Chelsea FC Launch Innovative New Training Kit

Author: Owen Jenkins Updated: 06-09-2025 04:39 AM

BingX and Chelsea FC Collaborate on a New Training Kit

BingX, a prominent cryptocurrency exchange and Web3 AI innovator, has proudly unveiled the 2025/26 training kit for Chelsea FC. This announcement reaffirms BingX's role as the Club's Official Men's Training Kit Partner for the second successive year. The campaign, titled "Trained on Greatness," encapsulates a compelling brand narrative, interlinking the grit required in elite sports with the efficiency of next-gen AI trading technology.

Unpacking the "Trained on Greatness" Campaign

This campaign is more than just a visual identity; it symbolizes a shared ethos between BingX and Chelsea FC. Emphasizing purpose, focus, and intensity, the message highlights how greatness stems from rigorous preparation and the intelligent application of technology and data. Both teams, whether on the field or in the trading sphere, come together in their pursuit of excellence.

Vivien Lin on Commitment to Excellence

Vivien Lin, the Chief Product Officer of BingX, articulated the core of the campaign, stating, "Trained on Greatness also indicates our unswerving commitment to excellence. Long-term success in both sports and trading is rooted in discipline, data analytics, and continuous improvement. We are committed to leveraging AI solutions to enhance user experiences and develop robust trading tools." This forward-thinking approach aims to empower users to adapt alongside market changes, akin to top athletes who continuously refine their skills.

Strengthening the Partnership with Chelsea FC

Since the partnership's inception, BingX has harnessed this collaboration to explore the convergence of cryptocurrency and sport. The relationship with Chelsea FC allows BingX to connect with a diverse audience while promoting a culture of high-performance. As they enter a new chapter, BingX is dedicated to providing innovative solutions that excite both traders and sports enthusiasts alike.

About BingX

Established in 2018, BingX has become a leading entity in the cryptocurrency exchange space, with a community of over 20 million users worldwide. The platform offers a comprehensive range of AI-driven services, including derivatives, spot trading, and copy trading. BingX is focused on creating a secure and intuitive trading environment that caters to users at all levels, from novices to experts. As an official partner of Chelsea FC, BingX is making significant strides into the realm of sports sponsorship.

All About Chelsea Football Club

Chelsea FC holds a prestigious position in international football, having achieved remarkable success, including being crowned FIFA Club World Cup winners in 2021 and lifting the UEFA Champions League trophy twice, most recently in 2021. The club’s relentless pursuit of excellence mirrors BingX's goals, making their partnership a natural alignment.

Frequently Asked Questions

What is the main theme of the campaign?

The main theme of the campaign is "Trained on Greatness," emphasizing excellence in both sports and trading practices.

Who is the Chief Product Officer of BingX?

The Chief Product Officer of BingX is Vivien Lin, who is focused on enhancing user experience through innovative trading technology.

When did BingX become a partner of Chelsea FC?

BingX partnered with Chelsea FC in 2024, marking their entry into sports sponsorship.

What services does BingX provide?

BingX offers a wide array of services, including derivatives trading, spot trading, copy trading, and AI-driven tools for traders.

What are Chelsea FC's notable achievements?

Chelsea FC has won prestigious titles, including the FIFA Club World Cup and the UEFA Champions League, reflecting its commitment to excellence.

About The Author

Hi there I'm 38-year-old author and financial consultant Owen Jenkins. Having worked in the financial sector for more than ten years, I am well-versed in the subtleties and complexity that mold our financial environment. Following a degree in finance, I worked in a number of financial institutions honing my abilities in market analysis, financial planning, and investment strategies.

My love is teaching others about investing and personal finance. My goal in writing many books and articles has been to demystify financial ideas and give readers the information they need to make wise financial decisions. I write with a direct, useful style that emphasizes doable suggestions for daily living.

Along with writing, I lead webinars and seminars where I impart knowledge on how to successfully negotiate the financial world. I also write for financial journals and show up as a guest expert on financial news programs a lot. Whether they are new to investing or want to improve their approach, my mission is to enable people to take charge of their financial futures.

Beyond work, I like to hike, play the guitar, and spend time with my family. I think that balance is crucial and want to encourage people to strike a balance between their financial aspirations and their hobbies. I want to help people succeed and achieve financial security through my work, so having a good influence.

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